FIFTY FIFTY - SKITTLEZ
- IMPACT
- 1 day ago
- 1 min read
The music video for FIFTY FIFTY’s “Skittlez,” released on November 9, 2025, as the B-side visual from their third digital single Too Much Part 1 under ATTRAKT, is a quirky and vibrant explosion of colorful chaos that embodies the track’s hip-hop-infused pop energy and playful seduction. Directed with a fun, retro-candy aesthetic, the video follows the five members—Keena, Chanelle, Yewon, Hana, and Athena—as flirtatious "sweet temptresses" in a whimsical candy factory turned game zone, where they wield oversized Skittles as props amid swirling rainbow explosions and popping confetti. The visuals burst with the song’s addictive “pop, pop, pop” hooks and rainbow-drenched beats, showcasing sharp, synchronized choreography that mixes sassy hip sways, finger-gun flirts, and dramatic lunges—like Athena’s over-the-top scream as Yewon tumbles in a theatrical tumble—while the members rock bold, glossy outfits blending glossy latex with candy-striped accents. The narrative peaks in a hilarious boy-group parody twist, with the girls channeling cheeky masculine energy for a viral “flirty” showdown, echoing their past “Pookie” hit, all set against kaleidoscopic sets of gumball machines and fizzy fountains that amplify lyrics like “I know you like my skittles / Ne mame teojyeo pop, pop, pop.” This lighthearted, high-energy spectacle broadens FIFTY FIFTY’s spectrum with humor and charisma, delivering a visually addictive treat that sweetens their post-comeback glow.
