KEP1ER - BUBBLE GUM

The music video for Kep1er’s “BUBBLE GUM,” released on August 19, 2025, as the title track of their seventh mini-album BUBBLE GUM, is a vibrant and playful celebration of the group’s dynamic energy. Directed under WAKEONE and KLAP Entertainment, the video features the seven active members—Choi Yujin, Xiaoting, Kim Chaehyun, Kim Dayeon, Hikaru, Huening Bahiyyih, and Seo Youngeun—in a colorful, rebellious narrative that blends pop-dance EDM with house-inspired beats. The visuals burst with a mischievous yet charismatic charm, showcasing the members in bold, trendy outfits as they navigate quirky, bubblegum-themed settings, including oversized candy stores and neon-lit urban streets. The choreography is upbeat and expressive, perfectly complementing the song’s confident lyrics, like “Swallow all the awkward stares in one bite,” which reflect themes of boldness and self-assurance. Dynamic camera angles and vibrant animations enhance the video’s lively aesthetic, capturing Kep1er’s growth and versatility. This fun, energetic visual masterpiece highlights the group’s captivating chemistry, making “BUBBLE GUM” a standout addition to their evolving discography.