MEOVV - BURNING UP

The music video for MEOVV’s “Burning Up,” released on October 14, 2025, as the title track of their debut mini-album MEOW under The Black Label, is a sizzling and seductive showcase of the group's fierce charisma and sultry allure. Directed with a high-gloss, cinematic edge, the video features the five members—Ella, Gawon, Sooin, Narin, and Yoon—commanding a luxurious, flame-lit penthouse suite that pulses with intense, fiery energy. The visuals ignite with the song’s trap-infused R&B beats and hypnotic hooks, as the members prowl through velvet-draped rooms in bold, red-hued outfits that accentuate their confident strides and synchronized choreography. Key scenes capture the essence of rising desire: Ella's piercing gaze in a close-up mirror reflection, Gawon's fluid hip sways amid flickering candlelight, and the full group erupting into a powerful formation dance under cascading sparks, mirroring lyrics like “Burning up, can't cool down, feel the heat now.” Dynamic cinematography, including slow-motion embers and infrared-tinted filters, amplifies the track’s themes of passion and intensity, creating a visually scorching narrative that highlights MEOVV’s magnetic chemistry and bold debut, setting the stage for their rise as The Black Label’s enigmatic rookies.