NIZIU - TOO BAD

https://www.youtube.com/watch?v=b_GqrwmptWo

The music video for NiziU’s “Too Bad,” released on March 30, 2026, as the title track of their third Japanese single under Sony Music Japan, is a sleek, confident, and sassy girl-crush anthem that showcases the group’s sharp growth and charisma. Directed with a stylish, high-fashion concept, the video features the nine members—Mako, Rio, Maya, Riku, Ayaka, Mayuka, Rima, Miihi, and Nina—in chic black-and-red outfits, dominating a sleek, modern warehouse-turned-runway set with bold lighting and dynamic camera angles. The track’s catchy, mid-tempo pop sound with strong beats and attitude-driven lyrics (“Too bad, too bad, I’m not sorry”) is brought to life through precise, powerful choreography full of sharp formations, confident struts, and fierce point dances. The members exude cool confidence and playful rebellion, with standout moments from Mako and Rima’s commanding presence and Nina’s expressive facial expressions. Vibrant color contrasts, quick cuts, and glossy visuals create a polished, addictive MV that highlights NiziU’s evolution from cute J-pop idols to stylish, self-assured performers.