ILLIT - TOKI YO TOMARE

The music video for ILLIT’s “Toki Yo Tomare,” released on September 1, 2025, as the lead track of their Japanese debut single album under BELIFT LAB, is a vibrant and nostalgic celebration of youthful exuberance. Directed with a dreamy, early 2000s-inspired aesthetic, the video features the five members—Yunah, Minju, Moka, Wonhee, and Iroha—in a charming urban world that radiates warmth and relatability. The visuals capture the group enjoying carefree moments, from sharing ice cream after school to dancing under a sunlit spotlight, perfectly complementing the song’s upbeat J-pop melody and lyrics like “Toki yo tomare, chronostasis / Seishun wa isshun nante uso, eien ni” (Time, stop / Youth is eternal, not just a moment). The choreography is lively and playful, emphasizing their authentic, teenage charm, while colorful sets and retro props enhance the nostalgic vibe. Dynamic camera work and soft, summery tones create an immersive experience, showcasing ILLIT’s infectious chemistry and making “Toki Yo Tomare” a visually delightful introduction to their Japanese debut.