KPOP IN BAY AREA

The music video for KISS OF LIFE’s “Lucky,” released on November 5, 2025, as the title track of their first Japanese mini-album TOKYO MISSION START, is a vibrant and confident celebration of serendipitous encounters and urban adventure, set against the bustling energy of Tokyo’s iconic streets. Directed to mark their Japanese debut under S2 Entertainment, the video follows the four members—Julie, Natty, Belle, and Haneul—as undercover "agents" on a playful "mission" to spread

BOYNEXTDOOR's "Hollywood Action," released on October 20, 2025, as the title track of their fifth mini-album The Action under KOZ Entertainment, is a high-octane swing-jazz-infused pop bop that exudes the swagger and spotlight-stealing confidence of Hollywood stars, complete with vibrant brass hooks and an infectious "Ready, camera, everybody Hollywood action!" chant that rallies listeners into a cinematic frenzy. The track pulses with the group's signature unfiltered charm,

NCT WISH’s “Dreamcatcher,” released today as the pre-release single for their January 2026 Japanese mini-album WISHLIST, is a breezy, synth-pop earworm that captures the fluttery nerves of a first crush with a bright, addictive hook—“Pop, pop, pop—catch the wish before it flies.” Over airy chimes and a bouncy beat, leader SION confesses his daydreams in a soft, earnest vocal, while the other five members layer playful chants and crisp harmonies, turning the track into a feel-

The music video for 82MAJOR’s “TROPHY,” released on November 4, 2025, as the title track of their second mini-album WINNER  under The L1H, is a triumphant and high-stakes showcase of the group’s unbreakable determination and star quality. Directed with a cinematic, arena-rock intensity, the video features the seven members—Giseok, Kyeonghun, Dohoon, Hyeonbin, Minjae, Jinhyuk, and Hyunbin—in a narrative of fierce competition and ultimate victory, set against grand, golden-lit

Bang Chan’s new song “Roman Empire” , created in collaboration with FENDI , blends music, fashion, and storytelling into a cinematic experience. Written and produced by Bang Chan, the track uses the grandeur and timelessness of the Roman Empire as a metaphor for love, legacy, and personal growth. Musically, it fuses smooth R&B with Miami bass elements, pairing emotional vocals with rhythmic energy. The lyrics reference FENDI’s Roman heritage and iconic designs like the Peekab

The track video for NMIXX’s “Reality Hurts,” released on November 4, 2025, as a special visual accompaniment to the standout B-side from their first full album Blue Valentine under JYP Entertainment, is a bold and empowering electro-stomp spectacle that confronts societal pressures with unyielding defiance. Directed with a gritty, dystopian edge, the video features the six members—Lily, Haewon, Sullyoon, Bae, Jiwoo, and Kyujin—in a stark, industrial wasteland under a hazy, op