KPOP IN BAY AREA

The music video for &TEAM’s “Back to Life,” released on October 27, 2025, as the pre-release title track for their first Korean mini-album of the same name under HYBE’s YX LABELS, is a cinematic triumph that marks the group’s explosive official Korean debut. Directed by Seong with production from DIGIPED, the video immerses viewers in a post-apocalyptic, science fiction world of rebirth and resilience, blending intense rock-hip-hop energy with profound emotional storytelling.

Released today (October 24, 2025), the "SPAGHETTI" music video is a bold, high-octane explosion of K-pop energy. LE SSERAFIM—Kim Chaewon, Sakura, Huh Yunjin, Kazuha, and Hong Eunchae—transform a gritty food truck scene into a neon-drenched street rave, complete with flying pasta, confetti blasts, and razor-sharp choreography. The track’s funky rock-pop beat, laced with Nile Rodgers-style guitar riffs, drives the chaos forward. j-hope storms in halfway with a standout rap vers

In a glittering fusion of K-pop charisma and high-fashion allure, TWICE didn't just perform at the 2025 Victoria's Secret Fashion Show—they redefined it. On October 15, 2025, four powerhouse members of the nine-piece sensation—Nayeon, Jihyo, Tzuyu, and Momo—stormed the iconic New York runway at Steiner Studios, marking the group as the first K-pop girl group to grace this legendary stage. Their electrifying set, blending the empowering anthems "This Is For" and "Strategy," se

The music video for MEOVV’s “Burning Up,” released on October 14, 2025, as the title track of their debut mini-album MEOW  under The Black Label, is a sizzling and seductive showcase of the group's fierce charisma and sultry allure. Directed with a high-gloss, cinematic edge, the video features the five members—Ella, Gawon, Sooin, Narin, and Yoon—commanding a luxurious, flame-lit penthouse suite that pulses with intense, fiery energy. The visuals ignite with the song’s trap-i

The music video for TWS’s “Overdrive,” released on October 13, 2025, as the title track of their third mini-album 24HRS under PLEDIS Entertainment, is an adrenaline-fueled thrill ride that captures the exhilarating rush of a 24-hour love story. Directed with a high-octane, road-trip aesthetic, the video features the six members—Shinyu, Dohoon, Youngjae, Hanjin, Jihoon, and Kyungmin—in a dynamic narrative unfolding across neon-lit highways and urban nightscapes, symbolizing th

The music video for NMIXX’s “Blue Valentine,” released on October 13, 2025, as the title track of their fourth mini-album LOVE ME RIGHT under JYP Entertainment, is a mesmerizing and melancholic dive into the bittersweet ache of unrequited love. Directed with a cinematic, noir-inspired aesthetic, the video features the six members—Lily, Haewon, Sullyoon, Bae, Jiwoo, and Kyujin—in a rain-soaked, midnight cityscape that evokes a sense of longing and introspection. The visuals un